Cash for Kids is the official charity of TFM Radio & Magic 1170, supporting local children of Tees Valley, North Yorkshire & County Durham who are either sick or under-privileged. Formerly Make a Child Smile, the charity is in its 13th year of operation. Last year was the most successful yet raising over £581,000 in funds and supporting 15,000 of the area's most needy children. mm&d are proud to announce renewal of their ongoing sponsorship and contribution.
Quote, Dawn Carney, Manager of Cash for Kids: 'We've now joined up with 19 other radio stations across the UK under the 'Cash for Kids' banner. By having a nationally recognised brand we are looking to increase our funding by nearly £2.5 million this year. I'm delighted that M Media have pledged their ongoing support and sponsorship. In running a children's charity I need a marketing company who can assist with my marketing needs efficiently, to a high standard and cost effectively. For the past years the guys at M Media have provided solutions to meet my needs, and believe me I can be very demanding in terms of what I need and in my turnaround time, it just the nature of the job. To be honest they are just absolute creative stars and I haven't come across any other company that even comes close!'